Cupcake tour of London

I am sure that you are already aware that we have an unhealthy obsession with cake at HQ. We just cannot get enough of the stuff. We also love watching The Great British Bake Off and haven’t quite come to terms with it not being on our telly anymore.
The whole concept of baking, afternoon teas and Victoria sponge is a very English affair (although the American’s have high jacked it making our humble fairy cakes into cupcakes). So in the spirit of all things English we researched the best place to get your cakey fix in the capital itself, London.
Many people will dream about enjoying afternoon tea in The Ritz, with the piano playing in the background whilst enjoying dainty cucumber sandwiches, but with the influx of the American companies and the influence of Sex and the City there are plenty of places to enjoy a moist sponge with the girls.
There are many cupcake shops in London with the most famous ones being hummingbird and primrose bakery. I can say that the red velvet whoopie pie from hummingbird was divine. However after a bit of poking around there is a selection of cakey, goody providers in London waiting to please you.

Wraggamuffins is an online shop, but will only deliver her cakes in the London area due to them being too delicate and you don’t want a squashed bun where you have to lick the frosting off the cardboard (I have never done that!). The salted caramel cupcake looks yummy!
Molly Bakes has become a huge hit with the fashionable crowd in London. She even has Lady GaGa as a fan thanks to her amazing cake pops. She is stocked in Selfridges on Oxford Street and she can also be found in Brick Lane market on a Sunday.
Cat and the cream offer completely vegan, wheat free and soya free cupcakes without comprising on texture or flavour. They are fantastic even if you do not have any specific dietary requirements. They are working hard to become certified gluten free. I think their chocolate, mint and raspberry cakes sound really yummy!

Millyandgrace are solely online and online deliver to certain SE postcodes in London. They have fast become favorites with the yummy mummies, and you can see why they are just beautiful! They use free range eggs, organic flour and real butter in all of their cakes.


Kooky bakes has a man behind the cakes. These little sweet treats are stocked in Selfridges Oxford Street and from Eat Street Market Kings Cross on a Friday, Archway Market Upper Holloway on a Saturday and the Sunday Upmarket Brick Lane. Cake, Whoopies, Slices and Kookies are all available.





For something more formal but with a modern twist why not try the Berkley Hotel Fashionista’s afternoon tea. This is incredible as eat cake is inspired by the catwalk and is served on beautiful Paul Smith bone china. Pass me the Louboutin quick! Prices start at £39.
For something a little more traditional why not try the newly renovated Jubilee Tea room at Fortnum & Mason. If is it good enough but the Queen, Camilla and Kate then it is good enough for us! They have been serving afternoon tea since 1926 and prices start at £40 for a selection of sandwiches, cakes and tea.



The crème de la crème of afternoon tea has to be The Ritz. It is the epitome of old school glamour and sophistication and takes you back to a time when ladies needed that little meal between lunch and dinner to keep their energies up. Put on your best 1920’s inspired and make like a Bright Young Thing to The Ritz, afternoon tea starts from £42.



Congratulations  Maureen Norton who correctly guessed Mexico in this week’s trinket competition!
A £25 voucher is on its way to you.

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