After the success of last year’s awards, Sheffield based travel company,, has been shortlisted for a record four categories in this year’s British Travel Awards (BTAs).

This is the fourth consecutive year has been shortlisted for Best Hotel Booking Company, the third consecutive year for Best Flights Booking Company and the second consecutive year for Best Online Travel Agency.  This is the first year the company has been shortlisted for Best Holiday Company to the Iberian Peninsula & Islands.

Established over 14 years ago in Sheffield has continued to grow. With over 100 employees and last year’s turnover was in excess of £110 million.

Jamie Shuker, Managing Director at said: “We are delighted to have been shortlisted for these categories again. We are pleased to have been nominated for the Iberian Peninsula & Islands award. This is an area that we know our customers love and we work hard to ensure we are market leaders in these areas, by providing our customers the best rates, availability and quality of service. I hope they will support us by voting for us over the next month.”

BTA’s chief executive Lorraine Barnes Burton said: “ is to be congratulated on reaching the finals of the prestigious British Travel Awards, the largest consumer voted awards programme in the UK. The BTAs are designed to reward the best companies in travel, and the winning accolade is the benchmark for excellence when it comes to finding out who really is the best in the business of travel for the UK consumer.”

All companies entered for an award were put before a core selection of industry professionals, drawn from the BTA Academy, a panel of respected individuals in business from both in and outside the travel industry, who whittled the nominations down to the list of final nominees in each of the seventy-five categories. The next stage sees the shortlisted companies put before the public vote with voting promoted through BTA media partners which include, The Trinity Mirror Group and the Global Radio stations, including LBC and Classic FM.  Shortlisted companies are also encouraged to lobby their happy customers for votes.

The winners will be the companies with the most votes – in 2012 over one million votes and opinions were cast with the voting process and results scrutinized and audited by independent auditors Deloitte LLP. The winners of the 2013 British Travel Awards will be announced at a glittering ceremony on 31 October at the Battersea Evolution in Battersea Park, London.


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The British Travel Awards is the largest awards programme in the UK created to reward the best companies in travel.  Recognized by consumers and travel professionals throughout the UK, The British Travel Awards are widely referred to as the “Oscars” of the travel industry and are easily the most recognizable of all travel industry accolades amongst consumer and industry professionals alike.  With categories spanning all types of holiday experience – transport, destination, cruise, customer service, holiday extras, and accommodation – The British Travel Awards is quite simply the benchmark for excellence when it comes to finding out who really is the best in the business. The 2013 British Travel Awards will take place at a Gala Dinner, Thursday 31st October at Battersea Evolution in Battersea Park, London SW11 4NJ.

Company background

Sheffield local, Jason Fry, started the company 14 years ago and currently employs over 100 people in the Sheffield office, and are continuing to grow within the competitive travel industry. The directorial team has more than 50 years’ experience between them, in the online industry. 

What we do is one of the UK’s leading websites for discount worldwide travel. It offers some of the best deals available on the internet for discount hotels, holidays and flights. The company is currently celebrating 14 years of successful trading and continues to grow, with over 100 employees and a portfolio of over 250,000 hotels and apartments, in 10,000 destinations worldwide. is ATOL and ABTA bonded for your peace of

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